Writing · Nº 041065 essays
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Ideas from inside the work. Explore technology, entrepreneurship, and the practice of building things that last.
18 essays found · Page 2 of 2
Clear filtersEngineeringWhat Belongs in a SaaS Onboarding Email SequenceA SaaS onboarding email sequence should fire on product events, not a fixed calendar. Here is what belongs in it and why triggered beats timed.AIAI Video for SaaS Onboarding Videos You Can Reshoot FreeAI video for SaaS onboarding videos wins because you can regenerate them every release instead of shooting once and letting them rot. Here is the workflow.StrategyAll-in-One vs Best-of-Breed Business SoftwareAll-in-one business software vs best-of-breed: which wins depends on where your cost leaks. A practical comparison for operators deciding how to buy.EngineeringHow to Build a Reusable SaaS Foundation That CompoundsA practical guide to building a reusable SaaS foundation: what to standardize first, what to leave per product, and how to keep the shared core from rotting.StrategyWhy Your SaaS Free Trial Funnel LeaksMost SaaS free trial funnels leak at activation, not signup. Here is where trials die and how to fix the funnel that actually drives conversions.StrategyWhen Consolidating Your Tool Stack Actually WinsConsolidating your tool stack wins when the glue between tools costs more than the tools. Here is how to tell, and when to stay best-of-breed.