Writing · Nº 041065 essays
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Ideas from inside the work. Explore technology, entrepreneurship, and the practice of building things that last.
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Clear filtersOperatingHow to Find Which Agency Clients Actually Make You MoneyMost agencies fly blind on margin per client. Here is how to measure which agency clients actually make you money, and what to do with the ones that do not.OperatingHow to Qualify Agency Clients Before You OnboardThe best way to avoid bad agency clients is to qualify them at the door. Here are the red flags and questions that catch a poor fit before you sign the contract.OperatingWhen to Fire an Agency Client, and How to Do ItKnowing when to fire an agency client protects your margin and your team. Here are the signals that a client costs more than they pay, and how to end it cleanly.OperatingContent Ops for an Agency Running Many ClientsAgency content ops breaks when every client is a snowflake. The fix is shared templates with per-client isolation, so one system serves every account.