Writing · Nº 041065 essays
The writing
Ideas from inside the work. Explore technology, entrepreneurship, and the practice of building things that last.
30 essays found · Page 2 of 3
Clear filtersStrategyDoes an Agency OS Lock You Into One Way of Working?A common objection: an agency OS forces a rigid workflow. Here is why a good agency OS standardizes the repeatable parts and leaves the judgment to you.AIKeep Brand Colors and Logos Consistent in AI VideoHow to keep brand consistency in AI video: holding your colors, logo, and product look stable across generated shots so the whole piece reads as one brand.StrategyHow to Batch a Month of Artist Content in One DayA content engine an artist can sustain runs on batching, not daily grinding. Here is how to batch a month of content in one session without burning out.EngineeringCommon Mistakes in AI-Assisted DevelopmentThe common mistakes in AI-assisted development are not about bad models. They are about skipping the plan, trusting the demo, and re-prompting instead of correcting.EngineeringWhen to Throw Away AI Code and Start OverKnowing when to throw away AI code and restart saves more time than debugging it. Here are the signals that mean stop fixing the agent's output and reset.EngineeringA Definition of Done for AI-Assisted TasksA definition of done for AI-assisted tasks keeps agents from stopping early or gold-plating. Here is the checklist I use so done means done, not looks done.EngineeringHow to Ship Fast Without Making a MessYou can ship fast with AI without the mess. The trick is not slowing down, it is spending your speed on planning so the generate step never surprises you.OperatingContent Ops for an Agency Running Many ClientsAgency content ops breaks when every client is a snowflake. The fix is shared templates with per-client isolation, so one system serves every account.OperatingContent Ops for an In-House Team: Fix the HandoffsIn-house content ops does not fail on writing. It fails on handoffs between writer, editor, designer, and SEO. Fix the handoffs and velocity comes back.AIHow to Edit AI Video Clips Without Jarring CutsA practical guide to editing AI video clips together so cuts feel intentional: matching motion, color, and pacing across generated shots that were never filmed together.StrategyWhy Content Ops Breaks When You Hit Ten PeopleContent ops that worked at three people breaks around ten. The informal system stops scaling and the drift begins. Here is why, and what to put in its place.EngineeringWrite the Spec Before the Prompt, Every TimeWhy you should write the spec before the prompt when building with AI. The spec is the cheapest place to be wrong, and it decides everything the model does next.