Writing · Nº 041065 essays

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Ideas from inside the work. Explore technology, entrepreneurship, and the practice of building things that last.

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EngineeringSelf-Host Your Job Queue vs Renting SQSSelf-host your job queue vs renting SQS: when a Redis or Postgres-backed queue on your own box beats a managed queue, and when the managed one earns its keep.StrategyEvery Vendor Needs an Exit Plan Before You Depend on ItA vendor exit plan is the switching cost you can actually pay. Here is how to build one before you depend on a host, and why data portability comes first.EngineeringSelf-Host Search vs Algolia: When to Own ItSelf-host search vs Algolia: when owning your search index with Meilisearch or Typesense beats renting per-query search, and when the hosted API still wins.StrategyWhat Happens to Your Stack When a Vendor Gets AcquiredWhen a vendor gets acquired, prices rise, roadmaps die, and free tiers vanish. How to protect your stack from acquisition risk before the deal closes.StrategyWho Owns the Master Recording? How to KnowConfusion over who owns the master recording sinks more music deals than bad contracts. Here is how to know who owns your masters and why it decides everything.OperatingWho Should Own AI Governance in Your CompanyAI governance fails when everyone owns it, which means no one does. Here is how to assign real ownership across engineering, legal, and the person accountable.OperatingOwn Your DNS, Not Just Your Domain NameOwning your domain is not the same as owning your DNS. How to keep control of your DNS zones so no vendor can hold your traffic routing hostage.EngineeringSelf-Host Your Container Registry Instead of Renting OneWhy self-hosting your container registry beats renting one: control your images, kill egress fees, and remove a hidden lock-in point from your deploy pipeline.EngineeringSelf-Hosted CI Runners vs Paying for Cloud MinutesSelf-hosted CI runners vs cloud minutes: when owning your build machines beats paying per-minute, and the real cost math across a portfolio of repos.EngineeringWhy I Own My Scraping InfrastructureScraping on rented infrastructure means your data pipeline lives at the mercy of a provider. Why ownership pays off most on the one live venture I run.StrategyMusic, Artist, Label and Events as One BrandMusic, artist, label, and events are usually run as separate businesses that barely talk. Combining all four under one brand on a shared owned foundation.StrategyBuilding a Music Artist Brand in PublicTreating a music artist brand as a venture, not a hobby. Why a coming-soon brand still belongs on the same owned, governed foundation as everything else.
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