Writing · Nº 041065 essays
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Ideas from inside the work. Explore technology, entrepreneurship, and the practice of building things that last.
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Clear filtersStrategyOwn Your Music Audience: Build the List, Not the FollowsStreaming followers are rented. An email and SMS list is owned. Here is why an independent artist should build a direct audience and how to start doing it now.StrategySync Your Merch Drops to Releases, Not the CalendarMusic merch drops should ride the release cycle, not float on their own. Here is how to tie merch to songs so both sell harder inside one brand system.